Meet the Future of Sustainable Shrimp Farming: xpertSea MAX

The aquaculture industry has the potential to play a big part in fixing our food system and fighting climate change. While carbon footprints vary across the industry, technology exists that can reduce greenhouse gas emissions and make farmed seafood a great choice for the environment. To make farmed seafood both nourishing and sustainable worldwide, companies will need to cut carbon emissions – a step many have pledged to take. Yet turning these commitments into concrete, measurable actions is often easier said than done.

Take shrimp, for example. By 2030 the global market for shrimp is predicted to grow by a CAGR of 5% to US$ 85.3 million, more than half of which will be supplied by aquaculture producers. The increasing global demand for sustainable farmed shrimp presents both a challenge and an opportunity. When farmed responsibly, shrimp stands out as one of the most carbon-efficient, nourishing, and accessible animal proteins. However, traditional shrimp farming often misses the mark, relying on labor and resource-intensive methods that are neither precise nor carbon efficient. 

To align with the Paris Agreement’s 1.5°C climate targets, the seafood industry needs scalable solutions that reduce the carbon footprint of farming. Enter xpertSea MAX, AI-powered software that's transforming shrimp production and setting seafood companies on a path of decarbonization.

The Challenges of Traditional Shrimp Farming

Traditional shrimp farming methods often struggle with inaccuracy and inefficiency inherent in manual operations. These practices not only decrease profitability for farmers but also undermine the sustainability of operations. Additionally, efforts to capture sustainability data at the farm level have largely failed, mainly due to non-standardized data capture tools and a lack of incentive for farmers.

Introducing xpertSea MAX: The future of shrimp aquaculture

xpertSea MAX is purpose-built to align farmers’ incentives with what’s best for our planet. Launched in November 2022, MAX combines AI, computer vision and data analytics to address both the volatility of shrimp farmers' profits and the carbon emissions generated on the farm.

How MAX Works

By leveraging AI, MAX gives shrimp farmers precise insights on distributed weight in their pond, allowing for greater intervention during a harvest cycle to maximize yield and profitability. Farmers can use these insights to improve various aspects of production, including growth rate, survival rate, and feed conversion ratio (FCR). The resulting impact? At the farm of one of our early adopters, we measured a 30% boost in profitability and a significant reduction of 370 kilograms of CO2 equivalent per metric ton of live weight (CO2-eq/mt LW).

A Precision Tool for the Future

MAX isn't just about data; it's about intelligent application. Focusing on the grow-out phase, MAX offers production support like exact feed pellet recommendations, enabling farmers to experiment with feeding strategies and accurately determine the pond's biomass.

Real-Time Impact

Moving from occasional, audit-generated information to real-time, harvest-level data, MAX empowers farmers to pursue continuous improvement. The platform also tracks and reports on a farm's life cycle assessment (LCA) of carbon without adding extra work for farm leaders. The result? More resilient farmers and less carbon in the shrimp supply chain.

Success Stories and Global Reach

To date, over 100 farms across 13 countries are benefiting from MAX. An analysis with a 400-hectare farm customer in Ecuador found that by using MAX, they were able to reduce their carbon footprint by nearly 2,000 MT CO2-eq in 2022. Scaling this technology across the industry could drive carbon avoidance in the order of millions of MT CO2-eq. 

Benefits for Seafood Companies

For seafood companies, MAX offers an unprecedented opportunity to enhance the predictability of farm operations and to be a catalyst for decarbonization. By integrating MAX into their supply chain, companies not only contribute to a healthier planet but also differentiate themselves at the forefront of a competitive, global industry.


A Sustainable Future with MAX

Embracing MAX means more than good business; it signifies a commitment to the health of our planet. By making meaningful, reportable progress on the journey to net zero, seafood companies can:

  • Support responsible farming practices that reduce the carbon footprint of aquaculture

  • Differentiate their brands and stay ahead in an evolving marketplace

  • Enhance brand trust with transparent views of the seafood production process.


Find Out More

Interested in MAX? Contact the xpertSea team for more information or a demo. Let MAX's AI-powered technology put your brand at the forefront of decarbonizing the shrimp supply chain, and join the revolution for sustainable seafood.

  • MAX is a revolutionary technology for shrimp aquaculture that leverages AI and machine learning to solve the critical industry challenges of:

    • The volatility in harvest profitability for farmers

    • The carbon emissions generated at the farm.

  • MAX captures standardized data about shrimp growth and using AI, turns the information into actionable insights that make shrimp farming operations more profitable and less carbon-intensive

  • By implementing MAX in your supply chain, seafood companies can:

    • Drive towards a more conscious supply chain

    • Promote resilience for shrimp farmers, leading to better surety of supply

    • Bring a differentiated sustainability story to market, meeting global demand for carbon smart solutions to fix the food system

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Towards a carbon neutral shrimp industry